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Advertising & Marketing
Online marketing can grow your business by anything up to 50% using a combination of Search Engine Optimisation and Pay Per Click Advertising such as Google Adwords and Yahoo Search.
Online marketing (also know as internet marketing, web marketing and digital marketing) has now become not only extremely effective but also hugely important. However it is still overlooked by many businesses due to a lack of understanding about:
- How it works
- How it can be profitable
- How effective it can be (some of our more traditional clients now receive more than 50% of their business as a result of online marketing)
- How essential it is for companies wishing to compete and prosper in today’s digital era
In essence, most buying today begins, whether it's for a product or a service, with the click of a mouse through a browser. If your business is not visible to these potential customers then your competition already has the upper hand in obtaining access to some of the best prospects.
Our Web Marketing team includes experienced experts in both Search Engine Optimisation (SEO) and Pay Per Click (PPC) Advertising.
Here's how we can help you to make the most out of these opportunities:
- Evaluation – We begin by assessing the online potential for your business. We will review all of your current marketing activities (online or offline) and identify any areas for growth and improvement, giving you a prioritised list of opportunities to apply and analyse.
- Pay Per Click Advertising – We will create and manage PPC advertising campaigns that will generate genuine leads for your business. Our team includes Google Qualified Professionals with many years experience and proven results.
- Search Engine Optimisation – We will develop, apply and refine a strategy to enhance your business' online presence. Our search engine optimisation team of experts are constantly up to date with the latest developments in SEO techniques so they can help clients’ websites rank as high as possible on relevant search engine results.
- Website Development – A website is the heart of any internet marketing strategy. We will review you current website/s and offer suggestions on how you can improve results. It could be that we recommend anything from a full website redevelopment to a programme of more subtle refinements. We have a team of highly skilled and knowledgeable developers, and we can also work with your existing technical team to improve results and return on investment.
In summary, we can make sure your online marketing is working at optimum levels to help your business realise it's objectives of growth and profit.
To find out more about how you could benefit, click here to fill out our online form.